Media Buying Specialist | LifeSpring Consultancy Limited
If you seeking a stable and rewarding career with ample opportunities for growth and development in media then LifeSpring Consultancy Limited has published the Media Buying Specialist circular 2024 that comes a new opportunity for media jobs in Bangladesh.
A Media Buying Specialist is responsible for planning, negotiating, and purchasing advertising space and airtime across various media platforms. This role involves analyzing target audience data, developing effective media strategies, and optimizing ad placements to achieve maximum reach and ROI for clients or the organization.
Overview
Vacancy: 1
Location: Dhaka (PanthaPath)
Salary: Negotiable
Experience: At least 1 year
Published: 1 Jul 2024
Application Deadline: 7 Jul 2024
Workplace: Work at office
Employment Status: Full Time
Duties
Media Buying
- Plan, develop, and execute media buying campaigns on Facebook Ads, Google Ads platforms, and email marketing platforms.
- Optimize campaigns for maximum reach, engagement, and conversions.
- Conduct thorough audience research and segmentation to target the right demographics and interests.
- Craft compelling email marketing campaigns to improve open rates, click-through rates, and conversions.
- Monitor and analyze email campaign performance to make data-driven adjustments.
- Monitor campaign performance across all platforms.
- Analyze data and make data-driven adjustments to optimize ad spend and achieve campaign goals.
- Stay up-to-date with the latest trends and best practices in media buying, email marketing, and digital advertising.
- Collaborate with the SEO team to enhance online visibility and drive organic traffic.
- Stay current with the latest trends and best practices in media buying, email marketing, and digital advertising.
- Apply industry insights to improve campaign effectiveness and ROI.
In this role, your ability to strategically plan, execute, and optimize media campaigns will be essential to achieving our marketing objectives and driving business growth.
Qualifications
Education
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
Experience
- Proven experience in media planning and buying, with a strong understanding of various media channels.
Additional Requirements
- Excellent negotiation, analytical, and communication skills.
- Proficiency in media buying software and analytics tools.
- Strong organizational skills and the ability to manage multiple campaigns simultaneously.
- Knowledge of current advertising trends and best practices.
Skills
- Media strategy development
- Market research and audience analysis
- Negotiation and contract management
- Campaign optimization
- Budget management
- Analytical and reporting skills
- Vendor relationship management
Compensation
- Salary Review: Yearly
- Lunch Facilities: Partially Subsidize
.png)
.jpg)
0 Comments